Connecting your strategy and marketing automation platform capabilities
Getting the most out of your marketing automation platform and taking your campaigns to the next level, requires a strong marketing automation strategy. However, some marketers rush into marketing automation and rapidly transform their campaigns initially, but lose steam and revert to a ‘rinse-and-repeat’ approach over time. Other marketers find themselves paralysed at the starting line, often overwhelmed by the scale of the project ahead.
This is why at Marketing Cube we’ve started to offer our customers much more than technical support. We’ve combined our knowledge of managing thousands of marketing automation programs, to be able to share best practice and strategic insights with you, irrespective of where you are in your automation journey.
In this webinar, we will introduce our Design for Automation framework and the six strategic pillars that will enable you to plan your strategic marketing automation program.
We'll cover the following:
Date: Thursday 4th July 2019
Time: 12:00pm - 12:45pm Sydney AEST